<p><strong>Pr&ecirc;mio Abemd &eacute; entregue aos melhores cases de Marketing Direto<br /></strong><br />A noite de ontem foi mais um marco para o Marketing Direto Brasileiro. O XIII Pr&ecirc;mio Abemd foi entregue aos melhores cases e reconheceu as empresas que mais se destacaram num setor que movimentou em 2006 $15 bilh&otilde;es de d&oacute;lares em presta&ccedil;&atilde;o de servi&ccedil;os, al&eacute;m de crescimento de 18% em rela&ccedil;&atilde;o a 2005.</p><p>A Salem, de M&aacute;rcio Salem, saiu como agrande vencedora da noite. A ag&ecirc;ncia conquistou&nbsp;quatro trof&eacute;us de ouro, tr&ecirc;s de prata e&nbsp;dois de bronze, al&eacute;m de receber o&nbsp;pr&ecirc;mio de Ag&ecirc;ncia do Ano. &ldquo;O pr&ecirc;mio ABEMD solidifica dois valores que s&atilde;o muito importantes para a Salem, a criatividade dos profissionais que est&atilde;o na ag&ecirc;ncia e a qualidade das pe&ccedil;as que entregamos aos clientes&rdquo;, afirmou Marcio Salem, presidente e diretor de cria&ccedil;&atilde;o da ag&ecirc;ncia. A empresa se consolida como a mais premiada em marketing direto do pa&iacute;s e trabalha para superar o desafio de conquistar o mesmo reconhecimento nas &aacute;reas de guerrilha, digital e propaganda. </p><p>Alexandra Periscinoto, da SPCom, foi outro grande nome da festa que reuniu mais de 800 pessoas. A partir de agora ela passa a integrar o Hall of Fame, destinado a profissionais de fundamental e decisiva contribui&ccedil;&atilde;o para o desenvolvimento do Marketing Direto brasileiro.</p><div><div style="text-align: center" align="right"><em>Foto: Val Luna Fotografia</em><br /><img title="Salem" height="299" alt="Salem recebe Pr&ecirc;mio Abemd" hspace="6" src="images/materias/blognews/salem_abemd.jpg" width="450" vspace="2" border="0" /></div><div><br /><span class="texto_laranja_bold">Ao todo, 230 cases de 27 ag&ecirc;ncias concorreram. Veja os premiados. <br /></span><br /></div><div><table cellspacing="0" cellpadding="0" width="460" border="0"><tbody><tr style="height: 30px"><td style="width: 139px; height: 30px"><font size="2"><strong>AG&Ecirc;NCIA</strong></font></td><td style="width: 57px"><font size="2"><strong>OURO&nbsp;</strong></font></td><td style="width: 68px"><font size="2"><strong>PRATA&nbsp;</strong></font></td><td style="width: 73px"><font size="2"><strong>BRONZE</strong></font></td><td style="width: 62px"><font size="2"><strong>Pr&ecirc;mio Correios</strong></font></td><td style="width: 61px"><strong><font size="2">TOTAL</font></strong></td></tr><tr style="height: 20px"><td style="height: 20px"><font size="2">Datamidia</font></td><td><font size="2">2</font></td><td><font size="2">4</font></td><td><font size="2">2</font></td><td><font size="2">1</font></td><td><font size="2">9</font></td></tr><tr style="height: 20px"><td style="height: 20px"><font size="2">Salem&nbsp;</font></td><td><font size="2">4</font></td><td><font size="2">3</font></td><td><font size="2">2</font></td><td><font size="2">&nbsp;</font></td><td><font size="2">9</font></td></tr><tr style="height: 20px"><td style="height: 20px"><font size="2">OgilvyOne</font></td><td><font size="2">1</font></td><td><font size="2">4</font></td><td><font size="2">1</font></td><td><font size="2">&nbsp;</font></td><td><font size="2">6</font></td></tr><tr style="height: 20px"><td style="height: 20px"><font size="2">Sun MRM Worldwide</font></td><td><font size="2">&nbsp;</font></td><td><font size="2">1</font></td><td><font size="2">4</font></td><td><font size="2">&nbsp;</font></td><td><font size="2">5</font></td></tr><tr style="height: 20px"><td style="height: 20px"><font size="2">Interact</font></td><td><font size="2">&nbsp;</font></td><td><font size="2">2</font></td><td><font size="2">1</font></td><td><font size="2">&nbsp;</font></td><td><font size="2">3</font></td></tr><tr style="height: 20px"><td style="height: 20px"><font size="2">MarketData</font></td><td><font size="2">&nbsp;</font></td><td><font size="2">2</font></td><td><font size="2">1</font></td><td><font size="2">&nbsp;</font></td><td><font size="2">3</font></td></tr><tr style="height: 20px"><td style="height: 20px"><font size="2">Rapp Collins</font></td><td><font size="2">&nbsp;</font></td><td><font size="2">&nbsp;</font></td><td><font size="2">2</font></td><td><font size="2">1</font></td><td><font size="2">3</font></td></tr><tr style="height: 20px"><td style="height: 20px"><font size="2">RS Direct</font></td><td><font size="2">1</font></td><td><font size="2">1</font></td><td><font size="2">1</font></td><td><font size="2">&nbsp;</font></td><td><font size="2">3</font></td></tr><tr style="height: 20px"><td style="height: 20px"><font size="2">Wunderman</font></td><td><font size="2">3</font></td><td><font size="2">&nbsp;</font></td><td><font size="2">&nbsp;</font></td><td><font size="2">&nbsp;</font></td><td><font size="2">3</font></td></tr><tr style="height: 20px"><td style="height: 20px"><font size="2">Copyright</font></td><td><font size="2">1</font></td><td><font size="2">&nbsp;</font></td><td><font size="2">1</font></td><td><font size="2">&nbsp;</font></td><td><font size="2">2</font></td></tr><tr style="height: 20px"><td style="height: 20px"><font size="2">DH21</font></td><td><font size="2">1</font></td><td><font size="2">1</font></td><td><font size="2">&nbsp;</font></td><td><font size="2">&nbsp;</font></td><td><font size="2">2</font></td></tr><tr style="height: 20px"><td style="height: 20px"><font size="2">G2 Rio</font></td><td><font size="2">&nbsp;</font></td><td><font size="2">1</font></td><td><font size="2">1</font></td><td><font size="2">&nbsp;</font></td><td><font size="2">2</font></td></tr><tr style="height: 20px"><td style="height: 20px"><font size="2">Ind&uacute;stria</font></td><td><font size="2">1</font></td><td><font size="2">&nbsp;</font></td><td><font size="2">&nbsp;</font></td><td><font size="2">1</font></td><td><font size="2">2</font></td></tr><tr style="height: 20px"><td style="height: 20px"><font size="2">RMGConnect</font></td><td><font size="2">1</font></td><td><font size="2">&nbsp;</font></td><td><font size="2">&nbsp;</font></td><td><font size="2">1</font></td><td><font size="2">2</font></td></tr><tr style="height: 20px"><td style="height: 20px"><font size="2">Sunset Comunica&ccedil;&atilde;o</font></td><td><font size="2">2</font></td><td><font size="2">&nbsp;</font></td><td><font size="2">&nbsp;</font></td><td><font size="2">&nbsp;</font></td><td><font size="2">2</font></td></tr><tr style="height: 20px"><td style="height: 20px"><font size="2">US.Com</font></td><td><font size="2">&nbsp;</font></td><td><font size="2">1</font></td><td><font size="2">1</font></td><td><font size="2">&nbsp;</font></td><td><font size="2">2</font></td></tr><tr style="height: 20px"><td style="height: 20px"><font size="2">e|ou mkt de relacionamento</font></td><td><font size="2">1</font></td><td><font size="2">&nbsp;</font></td><td><font size="2">&nbsp;</font></td><td><font size="2">&nbsp;</font></td><td><font size="2">1</font></td></tr><tr style="height: 20px"><td style="height: 20px"><font size="2">Embrace</font></td><td><font size="2">1</font></td><td><font size="2">&nbsp;</font></td><td><font size="2">&nbsp;</font></td><td><font size="2">&nbsp;</font></td><td><font size="2">1</font></td></tr><tr style="height: 20px"><td style="height: 20px"><font size="2">F&oacute;rmula Comunica&ccedil;&atilde;o</font></td><td><font size="2">&nbsp;</font></td><td><font size="2">&nbsp;</font></td><td><font size="2">1</font></td><td><font size="2">&nbsp;</font></td><td><font size="2">1</font></td></tr><tr style="height: 20px"><td style="height: 20px"><font size="2">Giz</font></td><td><font size="2">1</font></td><td><font size="2">&nbsp;</font></td><td><font size="2">&nbsp;</font></td><td><font size="2">&nbsp;</font></td><td><font size="2">1</font></td></tr><tr style="height: 20px"><td style="height: 20px"><font size="2">Lov</font></td><td><font size="2">&nbsp;</font></td><td><font size="2">1</font></td><td><font size="2">&nbsp;</font></td><td><font size="2">&nbsp;</font></td><td><font size="2">1</font></td></tr><tr style="height: 20px"><td style="height: 20px"><font size="2">Massan-z</font></td><td><font size="2">&nbsp;</font></td><td><font size="2">&nbsp;</font></td><td><font size="2">1</font></td><td><font size="2">&nbsp;</font></td><td><font size="2">1</font></td></tr><tr style="height: 20px"><td style="height: 20px"><font size="2">Neogama/BBH</font></td><td><font size="2">&nbsp;</font></td><td><font size="2">&nbsp;</font></td><td><font size="2">1</font></td><td><font size="2">&nbsp;</font></td><td><font size="2">1</font></td></tr><tr style="height: 20px"><td style="height: 20px"><font size="2">nxt_407</font></td><td><font size="2">&nbsp;</font></td><td><font size="2">&nbsp;</font></td><td><font size="2">1</font></td><td><font size="2">&nbsp;</font></td><td><font size="2">1</font></td></tr><tr style="height: 20px"><td style="height: 20px"><font size="2">Parceria</font></td><td><font size="2">&nbsp;</font></td><td><font size="2">1</font></td><td><font size="2">&nbsp;</font></td><td><font size="2">&nbsp;</font></td><td><font size="2">1</font></td></tr><tr style="height: 20px"><td style="height: 20px"><font size="2">Reciclo Propaganda</font></td><td><font size="2">1</font></td><td><font size="2">&nbsp;</font></td><td><font size="2">&nbsp;</font></td><td><font size="2">&nbsp;</font></td><td><font size="2">1</font></td></tr><tr style="height: 20px"><td style="height: 20px"><font size="2">Souza Aranha</font></td><td><font size="2">1</font></td><td><font size="2">&nbsp;</font></td><td><font size="2">&nbsp;</font></td><td><font size="2">&nbsp;</font></td><td><font size="2">1</font></td></tr></tbody></table></div></div><br /><em>Atualizado &agrave;s 11h50</em>
Prêmio Abemd é entregue aos melhores cases de Marketing Direto
9 de maio de 2007